What are backlinks? Why do you need them? How do you get them? Knowing the answers to these questions will help you get your website, blog or any online content ranked better in the search engines thus bringing you more traffic. And higher traffic is always a good thing. This article will answer the question of what are backlinks, describe their importance and how to get them.
What are backlinks? Any link to a webpage, blog, article etc. that is placed on a different webpage, blog, article etc. is essentially a backlink. For instance, if you place your blog URL within a comment on a forum post, you are essentially creating a backlink for your blog in that forum thread.
What are backlinks used for and why are they so important? To make things easier, in the rest of this article when I refer to websites, my statements will also be applicable to blogs, articles etc. A search engine’s ranking of your website is influenced greatly by the number and quality of backlinks your website has quality backlinks. A higher number of backlinks indicates that your website is popular and search engine’s favour popular websites. Simply put, more backlinks means your website will rank better in the search engines and receive more traffic.
How do you get these backlinks? Simple. Begin with the URL you are creating the backlink for. It could be a blog post or your website homepage. The easiest way to create a backlink is probably via social bookmarking which is essentially sharing a link on your social media site profiles, like Facebook and Twitter. You could also use forum threads, article author boxes, and blog comments and posts for this purpose.